Marketing

1. INTRODUCTION This report is going to develop a merchandising proposal for an already existing company known as magnificent Dutch crustal plate. An internal and external auditing dish by will be done, and a S.W.O.T analysis based on the company. The marketing proposal is going to show the step by step process to achieving set objectives and any corrective live up to that needs to be taken. 2. SITUATIONAL ANALYSIS 2.1 INTERNAL AUDIT selling MIX 8 PS Product- A intersection point is any good or service to be offered to a market, including physical objects and services. Gas, Oil as we as a Petrochemical harvest-home line including detergent alcohols, ethylene oxide, solvents, aromatics, phenol/ acetone, pooh-pooh olefins, propene oxide and others. Price- For each different petrochemical product, different expenses are al regain, however, a price listing was not avail equal. Place- Includes all activities involved in getting the product to the lay o ff guest. Royal Dutch knock downs corporate headquarters is located in The Hague in Netherlands. Promotion- Promotion encompasses the main elements such as advertising and sales. The epidermis MasterCard in association with MasterCard was designed to subscribe to customers to Shell-branded gasoline stations.

from each one time a customer uses a MasterCard card at a participating Shell station, they will be entered mechanically into the MasterCard Sweepstakes at Shell*. for each one entry gives MasterCard cardholders a regain to win one of 35 (thirty-five), 2005 Chrysler Crossfires and $1,000 worth of Shell V-Power(R) agiotage g asoline. People- This covers the people i! nvolved in getting the product to the end customer. Staff members are invariably and a day hard working and always free to assist. They have been trained and therefore are able to give out with any given situation. Staff also operates on a time schedule, weather it be, beneficialtime or part time. sensual Evidence- This refers to what the customer sees in the physical environment. Customer services departments as good as branch...If you want to get a full essay, straddle it on our website: BestEssayCheap.com

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